The fact that the SEO space has become increasingly competitive, coupled with continued updates of search engine algorithms makes the challenge of providing information to users as tough as ever. This article presents 6 points that highlight the importance of having a human touch in developing SEO strategies that help users find the information they seek.… [Read more…]
July 23, 2011
In a world with 5 billion mobile subscriptions your website should be fast, well-designed and mobile-friendly. SEO tactics are important, and if content is still king we need to provide content written by and for real people. Your about us page is not about you, here are tips to create a better About Us page.… [Read more…]
June 7, 2011
Breaking change: Graph API PROFILE_ID/feed and PROFILE_ID/posts requires access_token 1. Use offline_access to get a non-expiring access token · https://www.facebook.com/dialog/oauth?client_id=YOUR_APP_ID&redirect_uri=YOUR_URL&scope=offline_access&response_type=token 2. Copy the access token from the redirect_uri · http://YOUR_URL#access_token=166942940015970%7C2.sa0&expires_in=0 3. Append your Facebook Graph url (example link from PrettyKlicks JSON Facebook feed) · https://graph.facebook.com/USER_ID/feed?access_token=166942940015970%7C2.sa0&expires_in=0&limit=6&date_format=l%20jS%20F%20Y%20h:i%20A&callback=?
June 2, 2011
1. Develop Emails that Drive Engagement. Good emails drive recipients to act, entertaining, educating are all great ways to increase engagement. 2. The Welcome Series. This oft overlook step helps you set subscriber expectations vis-à-vis your email program by describing what type of content you send and when one should expect to receive it. 3. … [Read more…]
April 13, 2011
Here are 5 core principles that small business can use for search engine marketing. Relevance. Search engines aim to provide users with the most relevant content in response to queries Reputation. Good reviews from respected sources that link to your content shape the reputation of your content. Remarkable. It has been said before, do not be boring,… [Read more…]
March 27, 2011
The quiet spells on your marketing calendar are a result of poor planning in the immediate past. These marketing tasks are presented to inspire better planning by paying attention to marketing tasks that call for attention on a daily, weekly and monthly basis. Daily Send one email to or call at least one new contact.… [Read more…]
March 27, 2011
This article explores how to; Encourage customers to contribute to your marketing and product development efforts Avoid wrong customers that hurt your bottom line Learn reasons why prospects buy from your competitors Source article
September 14, 2011
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